Wot happens when yr writing skills look lyk
dis? Hmm. If you don’t think there’s anything wrong with that sentence, well,
then, this article is especially meant for you.
With Twitter, Facebook and Whatsapp accounting
for the bulk of what people read nowadays, it is not surprising that business
writing is approximating social media posts and chats.
Yet good writing
skills are the bedrock of good
communication, which is the basis of our day-to-day professional lives. We
cannot function at work without communicating with each other, verbally or in
writing.
For instance, a well-written resume can help
you land your dream job, great advertising copy can drive sales and smartly
worded communication can close a tricky business deal.
Professional Writing Skills
Whether texting or emailing a colleague,
writing to your team leader or crafting the company newsletter, writing skills
are a basic requirement for you to perform adequately at the workplace.
Look at the flipside. An ill-phrased or
careless email or memo can make people baulk, and that can color the impression
of the sender, regardless of his or her actual abilities or qualifications.
Worse, it could lead to miscommunication,
disrupt workflow, and cause deadlines to be missed or provoke misunderstandings.
Did you know that grammatical errors, bad
punctuation and misspellings cost Internet businesses millions of dollars every
year?
Studies have shown that bad English puts off
consumers, who have concerns about a website’s credibility and will not buy
products featured on those portals.
Another area that
calls for especially good writing skills is resume
writing. And who doesn’t need that?
Since your resume or cover letter is the first impression you create with
employers – and bad writing creates a terrible impression – do the math when
weighing your chances.
In fact, many employers state upfront that a
CV containing spelling or grammatical errors will be rejected immediately.
Alternatively, people
with good writing skills come off as professional, capable, competent and
credible, and they command greater authority than those whose emails, memos and
reports are littered with errors.
The Big Question - How
To Improve Your Writing Skills?
As we have seen, people communicate in writing
on a daily basis at work. But much of it is garbled or riddled with errors,
thus tripping up the writer at every step of the way.
Here are a few tips for effective business
writing.
One, know your audience because this will
influence the style, tone and format of your writing. For instance, are you
crafting an in-house email or are you writing a white paper for a wide
audience?
Two, keep it simple. Attention spans are
shrinking and people just don’t have the time or inclination to ‘figure it
out’. Never sound pedantic. On the contrary, use short sentences and simple
language. Avoid using jargon and definitely avoid loaded words.
Thanks For Reading t[he Article...!!
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